MACHAS

Mediterráneamente: Miguel Angel Camprubi’s animated stickers for Estrella Damm Beer

Estrella Damm, the Spanish brown-bottled beer brand, takes great pride in being the ultimate Mediterranean lager. Brewed in sunny Barcelona for centuries, the refreshing yellow star beer was crafted as an answer to the hot southern weather.

Since 2009, Estrella Damm showcased its Mediterranean soul, and after ten consecutive summer campaigns, the brand wanted to celebrate by sharing a pack of… animated stickers! Without hesitation, the team turned to Spanish illustrator Miguel Angel Camprubi to work his magic on a series of sun-kissed stickers.

Using the most outstanding phrases in the ten years of Estrella’s Mediterráneamente concept such as « A veces lo normal puede ser extraordinario » (Ordinary things could be extraordinary sometimes), Miguel came up with seven animated stickers. The pack was then made available for people to use in their Instagram Stories. Needless to say that their success was immediate. ¡Olé!

See more of Miguel’s work here.