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Who better than Elena Iv-Skaya could capture the essence of a delightful, fresh summer day for US Smart Mattress brand Eight Sleep?
For the summer campaign featuring their auto-regulating temperature mattress, the American brand was looking to channel how refreshing a good night of rest could be.
Bringing her distinctive vision to the world of sleep fitness tech, Elena Iv-Skaya created a series of vibrant and playful photographs that perfectly captured the playful and joyful optimism of those refreshing summer moments.
Full credits:
Client: Eight Sleep
Production: Céline Vignes at Machas
Photographer: Elena Iv-Skaya
Model: Beck Billman
Stylist: Chiara Tarantino
Hair & Make-up: Daniella Isabella Valenzi
Hair & Make-up assistant: Arabela Buljevic
Prop stylist: Table Top
Digi tech assistant: Luca Petraroli
Light assistant: Riccardo Girardin
See more of Elena’s work here.