MACHAS

Olaf Hajek for Bombay Sapphire Canvas: Stirring creativity

Watching artists painting wonderful artworks under your eyes while sipping G&Ts — what could be better than this? Pursuing its global mission to ‘Stir Creativity’, Bombay Sapphire launched the Canvas project, a unique and colourful experience combining mixology and art.

The Gin brand invited Olaf Hajek along with fourteen other international artists to take over a single space in the heart of vibrant Shoreditch, in London. Their challenge? To transform a completely blank room, from floor to ceiling, into a visually stunning work of collective art.

The public was invited to watch the artists transform the space over the course of four days. Guests were encouraged to unleash their creativity by mixing their own Gin cocktails as the space around them turned into an immersive living artwork.

Olaf used his distinctive and elegant style, infused with Bombay Sapphire’s bright blue colour, to create a wonderful mural for the bar corner, bringing to life a magical world inspired by nature — one of Olaf’s recurring themes.

“I wanted to show a flowing branch which is held by a blue hand and tells a mystical story with elements of exotic birds and animals, and a beautiful range of botanicals inspired by the ingredients and colors of Bombay Sapphire Gin. The bottles are included like illuminated fruits and splashes of water!”

“The bar front painting continues to tell the exotic story. A blue monkey is holding a branch, out of which a series of typical Bombay Sapphire ingredients are growing and showing their beauty! The branch grows all over the front of the panel to reach a beautiful yellow bird and a hand is coming in from the bottom feeling the sensation, like holding an amazing cocktail.”

See more of Olaf’s work here.